Busad 106 - Written Business Communication » Fall 2021 » Quiz 2 Chapter 5 to 8

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Question #1
Which of the following is typically included in the writing stage of developing an effective business message?
A.   Setting a positive and other-oriented tone.
B.   Identifying the primary message and key points.
C.   Double-checking everything.
D.   Sending the message to be proofread.
Question #2
Which of the following is something an excellent business writer would do?
A.   Do a last minute review of his or her work.
B.   Complete audience analysis while writing.
C.   Adopt a message-centered approach.
D.   Spend more time planning than writing.
Question #3
Alan is mentoring Pat, a younger colleague, in how to be a better business writer. As Pat was writing her last memo, she did the following things. Which one will Alan tell her she needs to change?
A.   Pat spent a long time planning before she started to write.
B.   Pat drew primarily on her own opinions and expertise.
C.   Pat spent a long time planning before she started to write.
D.   Pat addressed the needs of her audience in the memo.
Question #4
Rich needs to choose someone to analyze the following problem and suggest potential solutions: The company is having trouble recruiting employees with the right skills. Which of the following employees should he choose?
A.   Vern has a logical mind that generally sees issues as linear, step-by-step processes.
B.   Sonia usually bases her ideas on a single, very popular, human resource journal.
C.   Alexia is the fastest writer in the department and can whip out a draft in no time.
D.   Will has a knack for explaining complex issues in a clear, understandable way.
Question #5
The difference between the deductive approach and the inductive approach is that
A.   in the inductive approach, the order of the supporting ideas is unimportant.
B.   in the inductive approach, the supporting reasons are placed before the primary message.
C.   in the deductive approach, positions are based on assumptions, not facts.
D.   in the deductive approach, the supporting reasons follow the call to action.
Question #6
____________ is the overall evaluation that a reader perceives the writer to have toward the reader and the message content.
A.   Framework
B.   Structure
C.   Layout
D.   Tone.
Question #7
As a rule of thumb, for routine messages, the sentence length should be no more than
A.   8 words.
B.   25 words.
C.   15 words.
D.   20 words.
Question #8
Which statement about active voice and passive voice is true?
A.   The active voice is best when you do not want to attribute blame.
B.   The active voice diverts attention from the doer.
C.   People tend to think in doer-action-object pattern.
D.   People tend to sound bossy when using the passive voice.
Question #9
Consider the statement: "As most of you know, Mega Manufacturing had its most profitable year ever last year." One way to make this message more concise is to
A.   replace a prepositional phrase with a verb.
B.   remove empty phrases.
C.   start with "It is" or There are."
D.   Eliminate the passive voice.
Question #10
In a blog post, you have ______ to draw your readers in.
A.   20 to 30 seconds
B.   5 to 15 seconds
C.   30 -45 seconds
D.   less than 1 second
Question #11
Overall and underlying messages that others deconde from your online communication are referred to as ________ messages.
A.   blog
B.   public
C.   wiki
D.   meta
Question #12
How is productivity affected when employees multitask?
A.   Productivity drops by almost 40 percent.
B.   Productivity remains the same.
C.   Productivity increases by 40 percent.
D.   Productivity increases by 80 percent.
Question #13
One potential drawback of using social media in the workplace is that social media
A.   increases the time taken to market new products.
B.   make it difficult to develop creative approaches to solving business problems.
C.   causes distractions from work and too much socializing.
D.   result in extensive business travel resources.
Question #14
What is the goal of most public relations messages?
A.   To create a distinctive brand for a company or organization.
B.   To store all of a team's communication in a single place.
C.   To focus on specific topics and areas of expertise.
D.   To help the members of a company or organization do better work.
Question #15
Amanda needs to notify Yasmin that the proposal she wrote did not get funded. Which communication channel is most appropriate?
A.   spoken communication
B.   email
C.   texting
D.   written message
Question #16
What should you do when you cannot respond to a request made in email?
A.   Log off the system so that the sender will assume you are offline.
B.   Reply immediately to explain how soon you can respond in full.
C.   Inform the sender that you are busy and cannot reply straightaway.
D.   Set up an automated response to say that you are out of town.
Question #17
Fatima's boss sends her an IM for the first time. She is worried about how to respond. Which of the following is the best advice for Fatima?
A.   Emoticons are a good way to break the ice in business situations.
B.   Take cues from your correspondent's messaging style.
C.   Nonstandard language is inappropriate for office communication.
D.   IM style does not affect professional reputation.
Question #18
Which of the following can help keep email-induced distractions at bay?
A.   Checking your messages once an hour.
B.   Checking your messages just two to four times a day.
C.   Checking your messages once a week and using an automated message to indicate such.
D.   Checking your messages at the end of the day.
Question #19
Pongtorn receives an email in which a colleague accuses him of not caring about the success of the team. Pongtorn responds with an email that apologizes for giving that impression and reports his progress on the tasks the team assigned him. Pongtorn's response cab be described as
A.   coordination.
B.   defusing.
C.   reinterpretation.
D.   planning.
Question #20
To create a more natural writing style and improve the ease of reading, a writer should use
A.   parallel language.
B.   the passive voice.
C.   figures of speech.
D.   passive verbs.
Question #21
What impact does beginning a sentence with "it is" or "there are" have on a business message?
A.   The message is more active because the second word is a verb.
B.   The message is less precise because it contains figurative, not literal, meanings.
C.   The message is less precise because it lacks a specific subject and it is less wordy.
D.   The message is more concise because those are brief phrases.
Question #22
To improve ease of reading when using headings in business documents,
A.   avoid using headings in a complex message.
B.   make sure the headings accurately convey the contents of a section.
C.   use different font styles and formatting for different headings.
D.   use wordy prepositional phrases in heading.
Question #23
Which statement about ease of navigation is true?
A.   Readers are likely to be distracted by bullets and numberings in documents.
B.   Visual appeal should be the first consideration for all written business communications.
C.   Documents with too much text and not enough white space look daunting or cluttered.
D.   You should avoid using headings in information rich and complex messages.
Question #24
Individuals involved in __________ communication can pay attention to and respond to communications at a time of their choosing.
A.   asynchronous
B.   synergized
C.   low empathy
D.   intrapersonal

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