HEA 478 - Strategic Management in Healthcare » Fall 2021 » Chapter 7 Quiz

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Question #1
If a large percentage of an organization's product is purchased by one firm, what situation exists?
A.   High buyer power
B.   High seller market power
C.   High rivalry
D.   A monopoly
Question #2
Which of the following is not one of the driving forces discussed in the text?
A.   Political changes
B.   Technological changes
C.   Chronic disease
D.   Workforce availability
Question #3
In healthcare, GPO stands for
A.   group-purchasing organization
B.   group physician organization
C.   group performance options
D.   group policy ordinance
Question #4
All of the following create barriers to entry except
A.   access to distribution channels
B.   economies of scale
C.   the size of a market
D.   product differentiation
Question #5
Mobility barriers
A.   block organizations from moving into a new industry
B.   impede organizations from moving into a different strategic group
C.   increase the rivalry in a market
D.   are generally illegal in the United States
Question #6
A patient's reluctance to change his physician might be considered
A.   consumer preference
B.   product differentiation
C.   a switching cost
D.   monopolistic competition
Question #7
Governments in healthcare have increased barriers to entry by creating
A.   Medicaid
B.   Medicare
C.   membership requirements
D.   certificate-of-need laws
Question #8
Which of the following is not identified in the text as a factor that may increase rivalry?
A.   Height of exit barriers
B.   Degree of product differentiation
C.   Similar leadership
D.   Rate of demand growth
Question #9
Which of the following is not one of the forces used in Porter's Five Forces model?
A.   Power of buyers
B.   Threat of substitutes
C.   Potential for new entrants
D.   Power of key stakeholders
Question #10
Scenario analysis may be important
A.   for preparing contingencies for potential major changes in the future
B.   for accurately allocating resources across corporate units
C.   to an organization's success because it enables the organization to accurately predict the future
D.   to organizations that exist in relatively stable environments
Question #11
A PEST analysis is a method of
A.   determining patient origin
B.   analyzing market demand
C.   selecting driving forces
D.   determining strategic goals

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