HEA 478 - Strategic Management in Healthcare » Fall 2021 » Chapter 7 Quiz

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Question #1
If a large percentage of an organization's product is purchased by one firm, what situation exists?
A.   A monopoly
B.   High buyer power
C.   High rivalry
D.   High seller market power
Question #2
Which of the following is not one of the driving forces discussed in the text?
A.   Technological changes
B.   Political changes
C.   Workforce availability
D.   Chronic disease
Question #3
In healthcare, GPO stands for
A.   group policy ordinance
B.   group-purchasing organization
C.   group performance options
D.   group physician organization
Question #4
All of the following create barriers to entry except
A.   product differentiation
B.   economies of scale
C.   the size of a market
D.   access to distribution channels
Question #5
Mobility barriers
A.   increase the rivalry in a market
B.   block organizations from moving into a new industry
C.   impede organizations from moving into a different strategic group
D.   are generally illegal in the United States
Question #6
A patient's reluctance to change his physician might be considered
A.   product differentiation
B.   consumer preference
C.   monopolistic competition
D.   a switching cost
Question #7
Governments in healthcare have increased barriers to entry by creating
A.   membership requirements
B.   Medicare
C.   certificate-of-need laws
D.   Medicaid
Question #8
Which of the following is not identified in the text as a factor that may increase rivalry?
A.   Similar leadership
B.   Height of exit barriers
C.   Rate of demand growth
D.   Degree of product differentiation
Question #9
Which of the following is not one of the forces used in Porter's Five Forces model?
A.   Power of buyers
B.   Potential for new entrants
C.   Threat of substitutes
D.   Power of key stakeholders
Question #10
Scenario analysis may be important
A.   to an organization's success because it enables the organization to accurately predict the future
B.   for accurately allocating resources across corporate units
C.   to organizations that exist in relatively stable environments
D.   for preparing contingencies for potential major changes in the future
Question #11
A PEST analysis is a method of
A.   selecting driving forces
B.   determining patient origin
C.   determining strategic goals
D.   analyzing market demand

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