A.   Paragraph.

B.   Create a numbered or bulleted list in the body of the letter. 

C.   Email follow-up.

D.   Enclosure in a memo.

A.   Anticipate, Interest, Desire, and Action.

B.   Analyze, Introduce, Demand, and Act.

C.   Action, Introduce, Desire, and Action.

D.   Attention, Interest, Desire, and Action.

A.   delivering bad news.

B.   expecting the audience to be pleased, mildly interested, or neutral.

C.   presenting ideas requiring persuasion.

D.   revealing sensitive news.

A.   When the same word type or tense is used in a list (i.e. walk, talk, run, not walking, talked, ran).

B.   When a writer joins two independent clauses with a comma.

C.   When language is sensitive and bias free.

D.   When modifiers must be close to the words they describe or limit. 

A.   We will give serious consideration to your application.

B.   The task force reached a conclusion about how to improve morale.

C.   We hope to discover the reason our profits are declining.

D.   The board will conduct a discussion about the possible merger.

A.   emphasizes second-person pronouns instead of first-person (I, we) pronouns.

B.   means that all messages are written in the active voice.

C.   dictates that all sentences be written as commands.

D.   uses slang and abbreviations to personalize the message.

A.   I am writing this letter to inform you that we will send the information you requested.

B.   You may be interested to learn that we will send the information you requested.

C.   This is to advise you that we will send the information you requested.

D.   Yes, we will send the information you requested.

A.   There is only one job opening currently available.

B.   There are three important issues that we can choose to discuss at today's meeting.

C.   Three candidates are running for the board.

D.   It was our one and only office manager who won the raffle.

A.   It is absolutely essential that our accounting records are accurate.

B.   Let's not repeat our competitor's mistakes.

C.   I want to thank each and every stockholder.

D.   Please refer back to the June financial statements.

A.   Lists allow readers to review main ideas quickly. Increase skim value.

B.   Lists decrease the readability level of a document.

C.   Lists confuse readers because they are visually distracting.

D.   Lists decrease a reader's comprehension of the main ideas.

A.   length.

B.   formality.

C.   permanency.

D.   social media marketing.

A.   If you have any further questions about this new benefits plan, please do not hesitate to contact me. 

B.   We really need to implement this new benefits plan soon. 

C.   Contacting me December 1st about your support of this new benefits plan will allow me to present this proposal at the next strategic planning session.

D.   Please email me at your earliest convenience with your decision.

A.   Buffer, reasons, bad news, and closing. 

B.   Bad news, reasons, buffer, and closing.

C.   Closing, buffer, bad news, and reasons. 

D.   Buffer, bad news, reasons, and closing.

A.   Cape Consulting Inc. is the premier communication-consulting firm in the Cape and islands area.

B.   My name is Jill Aubrey, and I am the office manager for Cape Consulting Inc.

C.   Please answer the following questions about your Web services.

D.   I recently read an article about your firm in the local newspaper.

A.   omit the sender's name to avoid legal liability. 

B.   avoid repeating the information provided or referring to its use.

C.   include familiar expressions such as "If I may be of further assistance, please don't hesitate to call me."

D.   provide specific details (time, date, etc.) if further action is required.

A.   Subject, closing, body, opening.

B.   Buffer, reasons, bad news, and closing.

C.   Subject, opening, body, and closing.

D.   Subject, closing, body, and opening.

A.   Bad news, reasons, buffer, and closing

B.   Buffer, reasons, bad news, and closing

C.   Buffer, explanation, reasons, and closing

D.   Bad news, explanation, reasons, and closing

A.   Analyze, anticipate, and adapt. 

B.   Edit, proofread, and evaluate. 

C.   Prewriting, drafting, and revising. 

D.   Organize,research, and draft.

A.   Adapting a message to its audience.

B.   Using positive language that avoids negative words.

C.   Adding unnecessary words to a message to make it longer. 

D.   Eliminating unnecessary words like long lead-ins and words that add no value.  

A.   Cite facts, statistics, expert opinions, examples, and specific details to support her request.

B.   Identify herself and her company.

C.   Capture the reader's attention and interest.

D.   Provide her telephone number.

A.   You may be summarizing something in which you have worked very diligently. 

B.   All of these.

C.   You may have a very important email going to a large group or your CEO.

D.   You may get passionate about something and want to fire back an email.

A.   Edit, proofread, and evaluate.

B.   Writing, questioning, and guessing.

C.   Researching, organizing, and drafting. 

D.   Analyze, anticipate, and adapt. 

A.   Thanking you in advance for sending a copy of the contract for installation of a new HVAC. 

B.   Please send a contract for heating and ventilation work by April 1 to allow installation to begin by April 15. 

C.   We hope you can get our work completed in a timely manner. 

D.   I would appreciate receiving a copy of the contract for your proposed installation at your earliest possible convenience. 

A.   20 words.

B.   40 words.

C.   There is no limit.

D.   10 words.

A.   Ancient

B.   High-context

C.   Low-context

D.   Primitive

A.   Dual (both Rational and Emotional)

B.   Psychological

C.   Rational

D.   Emotional