Busad 158 - Run Your Own Business » Spring 2023 » Knowledge Check 1.4

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Question #1
Most wholesale businesses are small.
A.   False
B.   True
Question #2
About how many service innovations are from very small businesses?
A.   very few
B.   more than half
C.   less than half
D.   about half
Question #3
When you ______, you determine whether there are enough customers for the product or service you want to provide.
A.   engage in management innovation
B.   gather sufficient start-up capital
C.   invest in intellectual capital
D.   define your market and market size
Question #4
Ensuring that a business has a ______ is one of the most important factors for beginning a successful business.
A.   small, niche market
B.   location with high foot-traffic
C.   large range of unique products
D.   sufficient amount of start-up cash
Question #5
Match the description with the corresponding term. edge over others
A.   innovation
B.   competitive advantage
C.   flexibility
Question #6
Match the description with the corresponding term. ability to change directions
A.   innovation
B.   flexibility
C.   competitive advantage
Question #7
Match the description with the corresponding term. Creativity
A.   innovation
B.   flexibility
C.   competitive advantage

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