Busad 158 - Run Your Own Business » Spring 2023 » Knowledge Check 1.4

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Question #1
Most wholesale businesses are small.
A.   False
B.   True
Question #2
About how many service innovations are from very small businesses?
A.   very few
B.   less than half
C.   more than half
D.   about half
Question #3
When you ______, you determine whether there are enough customers for the product or service you want to provide.
A.   invest in intellectual capital
B.   define your market and market size
C.   gather sufficient start-up capital
D.   engage in management innovation
Question #4
Ensuring that a business has a ______ is one of the most important factors for beginning a successful business.
A.   sufficient amount of start-up cash
B.   small, niche market
C.   large range of unique products
D.   location with high foot-traffic
Question #5
Match the description with the corresponding term. edge over others
A.   competitive advantage
B.   innovation
C.   flexibility
Question #6
Match the description with the corresponding term. ability to change directions
A.   innovation
B.   competitive advantage
C.   flexibility
Question #7
Match the description with the corresponding term. Creativity
A.   competitive advantage
B.   flexibility
C.   innovation

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